A great marketing campaign covers off on reach (how far the product is going) and frequency (how often a customer is reminded about that product). This coupled with presentation equates to a comprehensive approach to securing the most customers and creating a competitive environment which we all know equals premium price.
Staging a property can be the difference between whether or not a customer swipes left or right. When most vetting is done via online portals, if your property isn’t eye-catching, it may not make the cut of where the busy house hunter chooses to spend their time on Saturday morning.
Staging has such a huge impact on buyer behaviour. A well constructed styling package can make an old home look new, make small spaces appear bigger and are essential whenever there is an open-plan living area. As the market adjusts and supply may start to outweigh demand, sellers need to invest more than during the boom to create the same competitive environment linked with premium sale prices.
Now is a particularly good time for first home buyers. House prices have slowed, and are in fact declining in many places, there are a wide range of first home buyer incentives at both a national and state level. Interest rates may be high but are expected to come down, … Read more
You’ve managed the feat of purchasing your dream home. Now how do you style it? Jade Yarbrough, the founder and interior designer for Merci Maison, shares her top tips on how to make a house a home without it developing into a daunting task. Jade Yarbrough, founder and interior designer for … Read more