A great marketing campaign covers off on reach (how far the product is going) and frequency (how often a customer is reminded about that product). This coupled with presentation equates to a comprehensive approach to securing the most customers and creating a competitive environment which we all know equals premium price.
Staging a property can be the difference between whether or not a customer swipes left or right. When most vetting is done via online portals, if your property isn’t eye-catching, it may not make the cut of where the busy house hunter chooses to spend their time on Saturday morning.
Staging has such a huge impact on buyer behaviour. A well constructed styling package can make an old home look new, make small spaces appear bigger and are essential whenever there is an open-plan living area. As the market adjusts and supply may start to outweigh demand, sellers need to invest more than during the boom to create the same competitive environment linked with premium sale prices.
In fashion the colour black is almost like oxygen to humanity – a non-negotiable. A quick survey of your wardrobe and you’re sure to find at least one pair of black shoes, black pants or a little black dress that have become staples of your everyday style. We’re so quick … Read more
Will the RBA drop rates this year? With the US having cut interest rates, speculation is rife as to whether Australia will (and should) follow. Underlying inflation in Australia sat at 3.9%, down from a peak of 6.8% back in December 2022. It shows the monetary policy management adopted by … Read more